ANALYSIS OF THE ROLE OF MSMES IN SUPPORTING SUSTAINABLE ECONOMIC DEVELOPMENT IN METRO CITY

Abstract

Economic activities are efforts to improve human living standards, this will also have an impact on the success of the national economy, one of the economic activities that have a big impact is MSMEs. Micro, Small and Medium Enterprises (MSMEs) are a group of businesses that are the foundation and sector of the national economy, both in alleviating poverty, building independence and the economy of the wider community, and have an important role in developing the national economy. The aim of this research is to determine the role of MSMEs in supporting sustainable economic development in Metro City, factors that support and hinder the role of MSMEs in economic development in Metro City, as well as appropriate strategies to increase the role of MSMEs in sustainable economic development in Metro City. This type of research uses literature studies or library studies, namely a series of activities related to methods of collecting library data, reading, taking notes and processing research materials. Based on the research results, MSMEs have a role in supporting sustainable economic development in Metro City, this is marked by the rapid increase in MSME actors every year, as well as the government's role in providing capital loans for MSME actors. The government wants MSME players to help stabilize and improve economic conditions. This indicates that MSMEs are an important means for sustainable economic development in Metro City.